Updated 8/28 at 12:40pm - SYRACUSE -- Still no permanent new format on WVOA 105.1 FM out of DeRuyter, but the station is now on its second stunt as we await what an insider tells us will be "THE switch" to a new permanent format, expected sometime today.
Inside: Vote on your prediction for the new format
Observers tell us (because we can't listen from our "real" job) the station is now running as "80s Hair Band 105.1," replacing the non-stop loop of Duran Duran's "Hungry Like the Wolf," which started around 10pm last night.
Whatever the final result is, it will be the station's fourth format during 2009. (We recapped all the format changes two weeks ago, when the station flipped from religious programming to Radio Disney.) Our tipster wasn't able to provide anything else in the way of details, but based on their hints, we presume this will be the end of the format change roller coaster for 105.1 FM for the foreseeable future.
Over the past couple months, local message boards have been hinting and speculating at almost everything from news/talk or sports, to another simulcast of the MOViN' format airing on sister stations WOLF-FM and WWLF-FM.
Does the song hint that the new station will be "Wolf 105.1" or "105-1 The Wolf?" And if so, will we see call letters being shuffled around? Our friends at radioinsight.com have reported seeing domains including 1051FMTheWolf.com, TheWolf1051FM.com and Country1051FM.com being registered last week. WHOIS searches on all three domains displayed "private" registration through popular web hosting provider GoDaddy.com.
Has radioinsight uncovered the details early, or could any of those domains be decoys, given the relatively low price of domain name registration? Time will tell -- we'll keep an ear on it (at least, as best we can during breaks at our "real" job) and post updates on any developments as soon as possible.
Just for fun, can you guess the new station? ANYONE can vote on the two questions below... and if you have a CNYRadio.com login, feel free to post a comment to elaborate on your picks.
[poll id="43"] [poll id="44"]