SYRACUSE -- When Clear Channel eliminated the sports format on AM 620 (WHEN), as part of a two-stage move to create an AM/FM simulcast of dominant news/talk station WSYR, two local sports shows hosted by Mike Bristol were left homeless. Now, both shows are "back and better than ever," across town at the four ESPN Radio stations owned by Galaxy Communications.
Bristol's move was detailed today in a Post-Standard article by Pat Spadafore. According to the article, Bristol was connected with Galaxy by Syracuse University men's basketball coach Jim Boeheim. In addition to hosting his two radio shows, Bristol also works as Boeheim's personal publicist and marketing manager. He's also the head of fundraising efforts for the Jim Boeheim Foundation.
Knowing of those connections, it's no surprise that all the pieces fell into place -- even though Galaxy acquired the market's ESPN Radio affiliation just last March, the company has carried live play-by-play coverage of SU games (and midweek SU-focused talk shows) on its music stations for several years.
In the article, Bristol told the newspaper, "I sat down with [Galaxy CEO Ed] Levine, who is a visionary, and I was impressed with how he truly understands sports marketing and his unique approach."
The Onondaga Community College Inside High School Sports show, now in its 11th year, will air on Saturdays at 9am. The NAPA Syracuse Legends Show with Mike Bristol airs on Fridays at 6pm.
ESPN Radio is heard locally on WTLA (1200AM) and WSGO (1440AM), along with two FM translators at 97.7 and 100.1.